For years wrestling fans have complained about Vince McMahon force-feeding shitty lines to wrestlers. The most famous shitty line that comes to mind is Roman Reigns saying, "Suffering Succotash".
If that is not the most unnatural moment in the history of pro-wrestling, I don't know what is.
Things are changing however, with AEW putting the pressure on Vince and the WWE, yoy can see things are getting interesting again. It seems as if certain wrestlers are allowed to speak freely and just hit the bullet points in their promos.
Of course we will never see the day when Vince will allow wrestlers to just go completely off the script but honestly I dont think they should anyway.
What's important is the natural feel and believability. People want the wrestlers to come off as genuine even though we know wrestling is scripted.
Chris Jericho recently spoke with Mature Audiences Mayhem and said this about MJF:
"When you're a great heel, chances are you are entertaining. Unless you're a psycho heel, which is very hard to play," Jericho said.
MJF is the perfect example of why AEW is needed. If he were in WWE his character would not be able shine. He is so good on the mic that he makes me forget he is only 22 years old.